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Removing broken links can improve your site’s crawl efficiency by up to 25%, leading to better indexation and rankings.¹
¹Source: Moz SEO Study 2023
Broken links do more than frustrate visitors — they send negative signals to search engines, hurt your rankings, and erode trust in your brand. Every dead link is a missed opportunity for engagement, conversions, and crawl efficiency.
When search engines encounter broken internal links, they may stop crawling your site or treat it as poorly maintained. This can reduce indexation, waste crawl budget, and lower visibility. External broken links also reflect poorly on content quality and user experience. The good news? Broken links are among the easiest SEO issues to detect and fix — as long as you're checking regularly.